‘Woman’ Gets Women, Ousts ‘Captain America’… >
May 1, 2014 - box officeby Ray Subers
The Other Woman
April 27, 2014
Women like movies, too.
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That unequivocally apparent matter was reinforced for a umpteenth time by The Other Woman, that warranted $24.8 million from a primarily womanlike assembly this weekend. The film took initial place during a box office, simply defeating three-time leader Captain America: The Winter Soldier.
For a weekend, a Top 12 warranted $103 million, that is adult 25 percent from a same weekend final year. Next weekend, a Summer film deteriorate kicks off with The Amazing Spider-Man 2, that has already warranted over $132 million overseas.
Playing during 3,205 locations, The Other Woman exceeded many expectations with a clever $24.8 million debut. That’s a bit reduce than Bridesmaids ($26.2 million), yet is an alleviation over star Cameron Diaz‘s What Happens in Vegas ($20.2 million). It’s also some-more than twice as most as The Five-Year Engagement ($10.6 million) and The Big Wedding ($7.6 million), dual female-skewing comedies that also non-stop on a final weekend of April.
The movie’s success isn’t rocket science: women make adult 50 percent of moviegoers, and are peaceful to compensate income to see stories and characters they can describe to. Fox tapped in to this with a clever selling bid that effectively sole a punish storythree women group adult to take down their intrigue loverwhile also emphasizing a fun intercourse between a 3 leads. In a final run adult to release, there was messaging around “girls’ night out,” that approaching helped boost a altogether haul.
As expected, The Other Woman‘s assembly was overwhelmingly womanlike (75 percent). It also lopsided comparison (65 percent over 25 years of age). With a “B+” CinemaScore, bad reviews and tough foe from Neighbors in dual weeks, it’s misleading accurately how good this will hold. Still, it should finish adult between $60 and $70 million, that will make this a plain win.
After heading for a past 3 weekends, Captain America: The Winter Soldier forsaken to second place with $16.2 million (down usually 37 percent). The superhero supplement has warranted an considerable $225.1 million so far, and stays on gait to eventually tip $250 million. It faces a biggest plea nonetheless when it goes head-to-head with The Amazing Spider-Man 2 subsequent weekend.
In a second weekend, Heaven is for Real eased 36 percent to $14.4 million. The faith-based loyal story has already warranted $52.5 million, and will pass Son of God ($59.6 million) subsequent weekend.
In fourth place, Rio 2 dipped 37 percent to $13.9 million. The charcterised supplement has grossed $96.4 million total, and should strech $100 million by Friday.
Playing during 2,647 theaters, Brick Mansions non-stop in fifth place with $9.5 million. That’s reduce than The Family ($14 million) and 3 Days to Kill ($12.2 million), that were also constructed by Luc Besson‘s EuropaCorp and expelled stateside by Relativity Media.
A reconstitute of 2006 French film District B13, Brick Mansions is mostly notable for being a final film that Paul Walker finished before his black genocide final Nov (he was usually around median by Fast Furious 7). It’s misleading if Walker’s participation increasing sheet sales for Brick Mansions; it positively could have finished worse this weekend, though.
The movie’s assembly was 58 percent masculine and 54 percent over a age of 25. It perceived a “B+” CinemaScore. With a rarely rival Summer deteriorate around a corner, it’s doubtful that Brick Mansions earns some-more than $25 million or so by a finish of a run.
On bad word-of-mouth and terrible reviews, Transcendence plummeted 61 percent to $4.2 million. The Johnny Depp sci-fi crack has banked $18.6 million total, and looks approaching to breeze adult with around $25 million.
The Quiet Ones inebriated with usually $3.9 million. That radically ties Vampire Academy ($3.9 million) for lowest 2014 opening in over 2,000 theaters. It’s also a misfortune entrance ever for a abnormal fear film personification during some-more than 2,000 locations.
The initial 4 months of 2014 haven’t been kind to a abnormal fear genre. Paranormal Activity: The Marked Ones was a lowest-grossing entrance in that authorization by a vast margin, while Devil’s Due sealed with reduction than $16 million. Oculus has finished decent business, yet it could still tumble brief of $30 million. The Quiet Ones is a misfortune of a garland by far, and seems to strengthen a idea that this genre isn’t as protected a gamble as it used to be.
A week forward of a U.S. debut, The Amazing Spider-Man 2 stretched in to a handful of vital markets and total $67.2 million. Its biggest new territories were South Korea ($13.4 million), Russia ($8.9 million), Italy ($6.5 million) and Japan ($5.2 million). Compared to a predecessor, a film was about even in Korea and Russia, adult 20 percent in Italy, and down in Japan.
Through dual weekends, The Amazing Spider-Man 2 has warranted $132 million overseas. While it’s tough to pinpoint accurate numbers here, there’s a clarity that a superhero supplement isn’t unequivocally doing improved altogether business than a initial Amazing Spider-Man. That film surfaced out during $490 million, that looks like a approaching outcome for a supplement as well. Next weekend, The Amazing Spider-Man 2 expands in to a final markets, that embody China, Brazil, France and India.
Rio 2 total $27.3 million overseas, that brings a sum to $247.8 million. The film still has Australia and South Korea on a way, and should eventually tip a predecessor’s $341 million total.
Captain America: The Winter Soldier warranted $16 million this weekend, that brings a unfamiliar sum to an considerable $420.3 million. Its biggest marketplace is China with $107.6 million, or some-more than a subsequent 4 markets combined. The film has now grossed $645.2 million worldwide, that puts it forward of Iron Man 2 ($624 million) and Thor: The Dark World ($644.8 million).
The Other Woman total $12.6 million overseas. That includes a clever $4.5 million entrance in a U.K., and a good second weekend in Australia ($4.14 million, forward of The Amazing Spider-Man 2).
This Weekend’s Forecast:
Forecast: ‘Pain and Gain’ to Flex Modest Box Office Muscles
This Weekend in Past Years:
2013 – ‘Pain’ Gains First, ‘Iron Man 3’ Scores $198.4M Overseas
2012 – ‘Think Like a Man’ Repeats, Four Openers Underwhelm
2011 – ‘Fast Five’ Packs Record Heat
2010 – ‘Nightmare’ Wakes Up in Top Spot
2009 – Moviegoers Fixate on ‘Obsessed’
2008 – ‘Baby Mama,’ ‘Harold Kumar’ Yuk It Up
2007 – ‘Disturbia’ Tops Idle Weekend
2006 – ‘United 93’ Bow Doesn’t Match Press Frenzy
2005 – ‘Hitchhiker’ Beams, ‘XXX’ Reamed