‘Ride Along’ Avoids ‘Awkward Moment,’ Three-peats Over Super Bowl Weekend… >

February 6, 2014 - box office

by Ray Subers
Ride Along 


 February 2, 2014

Over Super Bowl weekend, newcomers That Awkward Moment and Labor Day unsuccessful to beget most enthusiasm. As a result, friend comedy Ride Along cruised in to initial place for a third-straight week.

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For a three-day weekend, a Top 12 warranted $70.9 million. While that’s a slight alleviation over this same weekend final year, it’s still a bad approach to flog off a month of February.

Ride Along
fell 44 percent to $12.04 million. It’s now warranted $92.7 million, that puts it forward of star Kevin Hart‘s Think Like a Man ($91.5 million).

Other new cinema that reason initial place for three-straight weeks embody Gravity and The Hobbit: The Desolation of Smaug.

Disney Animation blockbuster Frozen combined $8.9 million, that was off dual percent from final weekend. The good reason can be attributed to a further of a Sing-Along chronicle of a movie, that accounted for roughly $2.2 million.

Frozen
‘s $8.9 million 10th weekend ranks fourth all-time behind Titanic, Avatar and Slumdog Millionaire. The film has now grossed scarcely $360 million, and is on gait to pass Despicable Me 2 ($368.1 million) by Valentine’s Day.

In third place, That Awkward Moment non-stop to $8.7 million. That’s on standard with 21 and Over ($8.8 million) and Don Jon ($8.7 million), and it’s a lowest national entrance nonetheless for a Zac Efron movie.

Focus Features, that took on That Awkward Moment as partial of a partnership with FilmDistrict, executed a medium selling debate targeted roughly exclusively during younger women. Not surprisingly, that’s who incited out for a movie: a assembly was 64 percent womanlike and 61 percent underneath a age of 25. That’s a kind of relapse that suggests a high second weekend drop; supplement in intermediate word-of-mouth (“B” CinemaScore), and it would be startling if this wound adult with some-more than $25 million.

The Nut Job
fell 40 percent to $7.3 million. On Monday, a charcterised crack will pass $50 million.

Universal’s Lone Survivor dull out a Top Five with $7.1 million. On Friday, a Afghanistan fight play became a final 2013 recover to strech $100 million. Overall, 35 cinema from 2013 reached that level, that is a new record (previously record was 2009 with 32).

At 2,584 locations, Labor Day inebriated with $5.2 million. Among executive Jason Reitman‘s movies, it’s a bit above Young Adult ($3.4 million) and Thank You for Smoking ($4.5 million), yet those cinema were personification in reduction than half as many theaters. It’s also matching to Kate Winslet‘s Revolutionary Road, that non-stop to $5.2 million during 1,058 locations.

The movie’s assembly was 59 percent womanlike and 71 percent over a age of 25. It perceived a “B-” CinemaScore, and will be propitious to get anywhere nearby $20 million by a finish of a run.

With $133.5 million, American Hustle is now executive David O. Russell‘s highest-grossing film ever forward of final year’s Silver Linings Playbook.

Gravity
warranted an estimated $1.1 million from a IMAX re-release, that accounted for over half of a $2.06 million weekend gross. So far, Gravity has warranted only over $264 million during a domestic box office, and should find a approach past $270 million in a subsequent few weeks.

Around-the-World Roundup


Frozen
continued a conspicuous run abroad this weekend. It combined $24 millionan alleviation over final weekendfor a new sum north of $500 million. It had a biggest charcterised opening ever in Sweden ($2.2 million), and is now a highest-grossing charcterised film ever in South Korea ($44.7 million). Its worldwide sum reached $860 million, and it’s staid to supplement almost to that sum when it opens in China this entrance weekend.

The Wolf of Wall Street
warranted $14.2 million opposite a 9 markets being rubbed by Universal Pictures. It took initial place for a third-straight weekend in Germany ($4.7 million) and a U.K. ($4.2 million), and also combined $2.4 million in Spain. In Japan (a Paramount market) it non-stop to $1.5 million, that is about on standard with The Great Gatsby.

Robocop (2014)
non-stop to $5.5 million from Malaysia, Taiwan and Singapore this weekend. That’s about even with a initial Iron Man, that reinforces a idea that Asian markets are going to be quite clever for this Sony remake. Robocop (2014) expands in to 40 some-more territories subsequent weekend forward of a domestic entrance on Feb 12th.

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Forecast:
Super Bowl Weekend Could Get ‘Awkward’

Last Weekend
‘Ride Along’ Runs Over ‘I, Frankenstein’

This Weekend in Past Years:
2013 – ‘Warm Bodies’ Tops Gloomy Super Bowl Weekend

2012 – ‘Chronicle’ Barely Overpowers ‘Woman in Black’
2011 – ‘Roommate’ Bunks on Top, ‘Sanctum’ Stuck in Cave
2010 – ‘Dear John’ Delivers, ‘Avatar’ Flies High Again
2009 – ‘Taken’ Captures Super Bowl Weekend
2007 – ‘Messengers’ Carry Super Bowl Weekend
2006 – ‘When a Stranger’ Dials Up Super Bowl Record
2005 – ‘Boogeyman’ Creeps Into First

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Weekend Box Office Results

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