Franchise Fatigue Weighs Down ‘Amazing Spider-Man 2’

May 6, 2014 - box office

by Ray Subers
The Amazing Spider-Man 2 


 May 4, 2014

The Amazing Spider-Man 2 scored one of a best debuts of a year, nonetheless wasn’t scarcely as extraordinary as past outings in a Spider-Man franchise.

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Of course, a film is doing significantly stronger business overseas. So far, it’s warranted $277 million, and has a good possibility of relating a predecessor’s $490 million total.

At a domestic box office, a supplement to a 2012 reboot non-stop to $91.6 million. That’s a bit reduce than Captain America: The Winter Soldier‘s $95 million entrance final month. It is aloft than Thor: The Dark World ($85.7 million), and is also above 2009 summer kick-off X-Men Origins: Wolverine ($85.1 million).

Compared to other outings in a Spider-Man series, though, this is a unsatisfactory debut. It’s tough to review this to a initial Amazing Spider-Man, that non-stop on a Tuesday forward of a Fourth of Jul weekend. The best allied titles are a initial and third film in Sam Raimi‘s strange trilogy, that also debuted on a initial weekend of May. Those non-stop to $114.8 million and $151.1 million, respectively, with most reduce normal sheet prices and no 3D premiums.

The Spider-Man impression clearly stays really popularif that weren’t a case, it couldn’t have presumably reached $90 million. It’s extravagantly clear, though, that this authorization has to some border ragged out a acquire with moviegoers.

To clear a existence so shortly after a Raimi series, a 2012 reboot indispensable to be great; unfortunately, reactions were generally mixed. It was also a lowest-grossing entrance nonetheless during a domestic box bureau with $262 million (down 22 percent from a final entry).

To stop a bleeding, a second tour threw a ton of villains during Spider-Man, nonetheless that proceed had a pros and cons (Electro looked silly, while Green Goblin felt redundant). Marketing wasn’t utterly means to overcome a “been there, finished that” feeling that’s accompanied this reboot series.

There was also an expectancy that The Amazing Spider-Man 2 would be propped adult by a Summer kick-off recover date. Unfortunately, Captain America: The Winter Soldier seems to have stolen some of a rumble there. Reviews didn’t assistance either, as it wound adult being a worst-reviewed Spider-Man film yet.

According to Sony, a assembly was 61 percent masculine and 51 percent underneath a age of 25. That’s younger than a standard assembly for a superhero movie, and family assemblage (33 percent) expected had something to do with this.

The Amazing Spider-Man 2 did clever business in IMAX: personification during 353 locations, it warranted an estimated $9.3 million ($27,000 per-theater average). In comparison, Captain America: The Winter Soldier grossed $9.6 million during 346 locations.

The long-term prospects for The Amazing Spider-Man 2 during a domestic box bureau aren’t great. The film perceived a so-so “B+” CinemaScore, that suggests word-of-mouth will be usually a bit improved than a reviews. The Amazing Spider-Man 2 will expected tumble off fast in a entrance weeks, and is radically guaranteed to be a lowest-grossing entrance nonetheless in a franchise. Based on a settlement of other May openers, The Amazing Spider-Man 2 should finish with around $230 million.

In a apart second place, The Other Woman eased 42 percent to $14.4 million. Through 10 days, a comedy strike has warranted $47.6 million.

Heaven is for Real hold on to third place with $8.6 million (down 40 percent). The faith-based play upheld Son of God on Saturday, and has now warranted $65.5 million total.

Facing tough foe from The Amazing Spider-Man 2, Captain America: The Winter Soldier fell 52 percent to $7.8 million. So far, a superhero supplement has warranted $237.2 million, and will shortly pass My Big Fat Greek Wedding ($241.4 million) to turn a highest-grossing Apr recover ever.

Animated supplement Rio 2 dull out a Top Five with $7.7 million. To date, a film has taken in $106.6 millionthat’s around $9 million subsequent a initial Rio by a same point.

In singular release, Fox Searchlight’s Belle warranted a plain $106,578 from 4 theaters. Searchlight is formulation to enhance a film over a subsequent few weeks, with a wish that it will be in around 300 theaters by Memorial Day.

Originally slated for a far-reaching recover by FilmDistrict, Elizabeth Banks comedy Walk of Shame got a day-and-date VOD diagnosis from Focus Features this weekend. Playing during 51 locations, a film warranted only $39,751. It reportedly shot adult to initial place on iTunes, nonetheless specific VOD information is not available.

Around-the-World Roundup

Reaching a final abroad markets, The Amazing Spider-Man 2 warranted a really clever $116 million this weekend. Its biggest new territories were France ($10.6 million) and Brazil ($10.5 million), both of that were improvements over a initial Amazing Spider-Man.

More importantly, though, The Amazing Spider-Man 2 did illusory business in Asia this weekend. It non-stop to $6.5 million in India, that is a biggest start ever for a Hollywood title. It also ranked third all-time in a Philippines with $5.6 million. Other markets embody Indonesia ($5.2 million), Malaysia ($4.6 million), Hong Kong ($3.6 million), Singapore ($3.5 million), Thailand ($2.6 million) and Vietnam ($1.3 million). Each of those debuts was significantly aloft than a initial Amazing Spider-Man.

Finally, The Amazing Spider-Man 2 non-stop in China on Sunday and warranted a stellar $10.4 million. This entrance suggests that a film could make a run during $100 million there.

The Amazing Spider-Man 2 has already warranted $277 million overseas. The large doubt now is either or not it can tip a predecessor’s $490 million total; but a full week in China, it’s tough to predict, nonetheless it does seem expected during this point.

Rio 2 combined $24.5 million this weekend, that includes a decent $1.7 million opening in South Korea. So apart it’s taken in $286.8 million, and still has Australia and Japan on a way.

The Other Woman continued to do clever business overseas. The film combined $19.4 million for a new sum of $45.5 million. It took initial place in Germany with $4.4 million, and also had plain debuts in Russia ($2.4 million) and Mexico ($1.15 million).

Frozen continued a illusory run in Japan, where it combined $11.1 million in a eighth weekend in theaters. Remarkably, that’s a movie’s tip weekend so apart there. To date, it has grossed $143.2 million in Japan, and should continue to put adult clever numbers for weeks to come. On a worldwide basement it reached $1.17 billion, and is now around $46 million divided from commanding Iron Man 3.

Captain America: The Winter Soldier combined $10 million for a new sum of $442.7 million. It has now warranted scarcely $680 million worldwide, that puts it forward of 2013’s Man of Steel ($668 million).

Discuss this story with fellow Box Office Mojo fans on Facebook. On Twitter, follow us during @boxofficemojo, and follow author Ray Subers during @raysubers.

This Weekend’s Forecast:
Forecast: Will ‘Amazing Spider-Man 2’ Reach $100 Million?

Past ‘Spider-Man’ Openings:
‘Spider-Man’ Swings High But Falls Short of Predecessors
‘Spider-Man 3’ Soars Into Record Books
‘Spider-Man 2’ Amazes on Opening Day
‘Spider-Man’ Takes Box Office on a Ultimate Spin: $114.8 Million

This Weekend in Past Years:
2013 – ‘Iron Man 3’ Takes Off with Second-Highest Opening Ever
2012 – ‘Avengers’ Smashes Records
2011 – ‘Thor’ Thwacks It Within a Park

2010 – ‘Iron Man 2’ Builds on ‘Iron Man’ Launch
2009 – ‘Wolverine’ Roars
2008 – ‘Iron Man’ Blasts Off
2007 – ‘Spider-Man 3’ Soars Into Record Books
2006 – ‘Mission: Impossible III’ Doesn’t Thrill
2005 – ‘Kingdom’ of Limbo, ‘House’ of Lax

Related Charts
Weekend Box Office Results
All-Time Domestic
All-Time Openings

source ⦿ http://www.boxofficemojo.com/news/?id=3837

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